There’s this theory in psychology called the Hedonic Treadmill. In broadly simplified terms, it says that all of us possess a base level of happiness, an innate set point: regardless of how many good or bad things happen to us, our dispositions tend to regress towards this baseline given enough time. So it doesn’t matter how much fortune or fame or friends you have, or how little: at some point you’ll habituate to your circumstances and settle back towards your earlier levels of happiness, and you’ll need something more to be happier.

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